30 Ways To Brand Your Story

Let me share a little secret about your Brand . . . you don’t own it.

Your Brand is not your logo, your tagline or what you say it is.
Your brand is a perception in your customers’ mind.

Don’t worry, though, because you can help shape your customer's perception
through the stories you share.

Stories can be told across many mediums and take many forms.

Here's a list of 30 ways to brand your story.

1. Bio

2. Testimonials

3. Community Engagement

4. Social Media

5. Blog Posts

6. Media Relations

7. Crisis Communication

8. News Releases

9. Web Site

10. Word-of-Mouth

11. Customer Service

12. Videos

13. Tagline

14. Photos

15. Articles

16. TV appearances

17. Podcasts

18. Radio Interviews

19. Classes

20. Reviews

21. Awards

22. Memberships

23. Speeches

24. Certifications

25. Milestones

26. Partnerships

27. Endorsements

28. Book

29. Sponsorships

30. Networking

Please feel free to add additional ways to brand your story by commenting below.

I can show you how to excavate, craft and strategically share the stories hidden inside your organization that will help you attract customers, employees, volunteers and donors while capturing the media’s attention.